Mercedes Benz C Class Compact Executive Dealer Exporter

Mercedes-Benz C-Class Compact Executive available at Thailand, United Kingdom, Australia, Dubai, US Top Mercedes-Benz Dealer Exporter

The Mercedes-Benz C-Class is a compact executive car produced by Mercedes-Benz. Introduced in 1993 as a replacement for the 190 (W201) range, the C-Class was the smallest model in the marque’s lineup until the arrival of the A-Class in 1997. The C-Class is built at Mercedes-Benz factories in Sindelfingen and Bremen, Germany as well as numerous satellite factories in other countries. The very first C-Class (W202) sedan was produced on 1 June 1993, and the first second generation (W203) rolled off the assembly line on July 18, 2000. The most recent third generation (W204) launched in 2007.
Although originally sold in sedan and station wagon body styles, the W203 series in 2000 debuted a coupe version that later when facelifted diverged into the Mercedes-Benz CLC-Class. The CLC-Class remained in production through to 2011 when replaced by a new W204-based C-Class coupe. All three generations of C-Class have also formed the basis of Mercedes-Benz’s larger mid-size coupes: the CLK-Class (C208 and C209) and E-Class (C207) coupes.

C-Class Compact Executives 2007-2012

DaimlerChrysler introduced a new generation of the C-Class on January 18, 2007 and displayed it in the 2007 Geneva Auto Show. Sales started on March 31, 2007 in almost all European countries. The new vehicle has an extended wheelbase and tracks, a stiffer bodyshell and a design inspired by the most recent S-Class and some hints from the CLS-Class.

In the summer of 2003, the development of the W204 C-Class involved the use of a final design “digital prototype”, which put a 2.1 terabyte digital replica of the car through a 15 million mile road course. This is an industry first which allowed for crash testing and more, before a physical prototype was actually constructed. The design of W204 was frozen in 2003 and German design patents were first filed on September 9, 2004, showcasing a W204 prototype.

Unlike the previous generations, the Estate (station wagon) version is no longer sold in North America, likely due to poor sales of the W203 model.

The Mercedes E-class coupe (W207) shares its platform with the C-class.

The W204 C-Class is the second best-selling entry-level luxury car in Canada and the United States, after the E90 BMW 3 Series. and is the most popular mid-priced sedan in Mexico

Early models include C 200 KOMPRESSOR, C 280, C 350, C 220 CDI, C 320 CDI. C 180 KOMPRESSOR, C 230, C 200 CDI were available beginning August 2007.

Trim levels

2007–2010 Mercedes-Benz C 200 Kompressor (W204) base model Classic sedan (Australia)

The W204 C-Class has 4 trim levels of equipment – Classic, Elegance, Avantgarde, and AMG. The Classic is the base trim found only on the smaller four-cylinder engine models and come with Brighton cloth seats (ARTICO leather optional), while the Elegance has ARTICO leather (vinyl) upholstery standard (leather optional), and the Avantgarde has Liverpool/ARTICO fabric seats (leather optional). The Classic and Elegance lines retain the traditional Mercedes-Benz radiator grille usually on sedan models, with a three-point star bonnet emblem, and is designed to appeal to regular luxury buyers. The Avantgarde and AMG have a grille similar to that on Mercedes’ sport coupe models, with three horizontal bars and a large centre-mounted star, plus there is additional equipment such as a three-spoke steering wheel, AMG bodykit, lower sport suspension, upgraded brake piston calipers, and larger alloy wheels, and these configurations are designed to position the C-Class as a sports sedan. Unlike previous generations of the C-Class and other contemporary Mercedes sedans which stayed with the traditional grille and hood ornament, the W204’s advertising predominantly features the sport grille and AMG bodykit, especially in Canada and the United States.

In the United Kingdom, the Classic line is known as the SE, while the Avantgarde line is known as the Sport which has an AMG bodykit and AMG alloy wheels as standard. Most of the lineup consists of four-cylinder petrol and diesel engines, there is also a 3.5L V6 petrol and 3.5L V6 diesel, and the V8 petrol for the C63 AMG.

In the United States, the Elegance trim is on the C300 Luxury (RWD with 4MATIC option), while the Avantgarde is on the C300 Sport (only US market C-Class with available manual, RWD with 4MATIC option) and C350 Sport (RWD only). There is no Classic/SE trim, no four-cylinder engines, and no wagon body style. Both lines have an additional amber light in front of the front wheel well.

In Canada, only the AMG trim line is used, while Elegance/Luxury and Avantgarde/Sport trim names are not used. There is no Classic/SE trim, no four-cylinder engines, and no wagon body style. The base C230 (renamed the C250 from 2010 model year onward) is exclusive to the Canadian market and is the only model that has anemities similar to the Elegance/Luxury trim with the traditional grille and three-point star hood ornament. The other C-Class models (C300, C350, C63) all have the AMG bodykit and sport grille standard like the Avantgarde/Sport, and these are optional on the C230 via an $800 Sport Package (which rises to $1200 for the 2011 model year due to the new LED fog lights). All models, except for C63 AMG, are available in both RWD and 4MATIC.


For the 2008-11 model year vehicles, the middle of the dashboard has a sliding panel that reveals the color LCD screen, which displays radio and other vehicle secondary functions when the car is in operation. C-Class cars that have the COMAND APS with navigation receive a larger TFT screen (7-inch), which retracts to allow the panel to cover it when the vehicle shuts down. The 2012 model year facelift chances the interior layout considerably, as it removes the retractable cover and replaces it with a fixed screen connecting into the instrument cluster, making it similar to the E-Class and GLK-Class.

The 2010 models of the C-Class received a new style of turn signals on the side mirrors. For 2011 model year onwards, the bumper fog lamps in the AMG bodykit have been replaced by LED lights, except for the C63 AMG which retains its unique bumper.

There is a special system exclusive to this class, named ‘Agility control’ package, which through its unique concept provides drivers with excellent agility and ride quality. It achieves this feat through a hydro-mechanical set up, which constantly analyzes road conditions and driving ‘habits’, then it adjusts damper & suspension settings accordingly to provide the driver the best possible balance between ride comfort and agility. Buyers can opt for ‘Advanced agility control’ package that offers the ‘sport’ mode button.

Vision C 220 BLUETEC (2007)

It is a concept sedan demonstrating Mercedes-Benz’s first 4-cylinder BLUETEC Diesel engine complying with the EURO 6 emission standard. It includes an inline-4 cylinder variable nozzle turbocharged engine with third-generation common-rail direct injection rated 170 PS (125 kW; 168 hp) and 400 N·m (295 lb·ft), 6-speed manual transmission, exhaust gas recirculation, particulate filter, oxidising and SCR catalytic converters. The car accelerates from 0–100 km/h in 8.5 seconds, with the top speed of 229 km/h (142 mph).

The vehicle was unveiled in 2007 Geneva Motor Show.


It is a near-production study based on the C-Class Estate. It includes a 4-cylinder engine and hybrid combine rated 224 PS (165 kW; 221 hp) and 560 N·m (413 lb·ft).

The vehicle was unveiled in 2007 Tokyo Motor Show.

4MATIC models (2007-)

4MATIC models include 7G-TRONIC seven-speed automatic transmission, permanently active all wheel drive with 45:55 torque split, transfer case with multi-disc clutch centre differential, 4ETS traction control, Electronic Stability Program.

C 320 CDI 4MATIC and C 350 4MATIC models also include ELEGANCE and AVANTGARDE trim package option, which include 17-inch light-alloy wheels, a luxury multifunction steering wheel and fine wood or aluminium trim in the interior.

The vehicles went on sale on summer 2007. Early models include C 320 CDI 4MATIC, C 280 4MATIC, C 350 4MATIC.

C-Class Estate (2007-)

C-Class Estate was unveiled in 2007 Frankfurt International Motor Show, and later in 40th Tokyo Motor Show 2007, followed by Auto China 2010.

The vehicles went on sale in September 2007. Early models include C 200 CDI, C 220 CDI, C 320 CDI, C 320 CDI 4MATIC, C 180 KOMPRESSOR, C 200 KOMPRESSOR, C 230, C 280, C 350.

BlueEFFICIENCY models (2008-)

These variants featured additional fuel savings over regular models. Fuel efficiencies were increased via weight reduction using newly developed windscreen made of laminated glass from Maybach saloon, optimised noise-insulating firewall lining, using forged lightweight wheels with low rolling resistance tyres from Michelin, lightweight transmission; reducing drag coefficient to 0.25 via smooth underbody cladding, radiator grille shutter, sealing the joins between the bonnet and headlamps, as well as between the bumper and headlamps, streamlined exterior mirrors housing, lowering the suspension by 15 millimetres, aerodynamically tuned wheels; servo pump shut-off in power steering system; new 6-speed manual transmission with newly developed final drive featuring further-improved antifriction bearings and forged differential gears, longer final-drive ratios (C 180 KOMPRESSOR, C 200 CDI); ECO Training mode cockpit; reduced engine displacement, optimising the combustion chamber, mixture formation and engine friction (C 180 KOMPRESSOR); direct injection with max 200 bar piezoelectric fuel injectors (C 350 CGI BlueEFFICIENCY).

Early models were introduced in spring 2008, including C 180 KOMPRESSOR BlueEFFICIENCY, C 200 CDI BlueEFFICIENCY, C 350 CGI BlueEFFICIENCY.

C 220 CDI BlueEFFICIENCY, C 250 CDI BlueEFFICIENCY, C 250 CGI BlueEFFICIENCY were introduced in 2009. C 250 CGI BlueEFFICIENCY includes direct injection. All 3 models include choice of saloon or estate body.

C 180 CGI BlueEFFICIENCY, C 200 CGI BlueEFFICIENCY, C 220 CDI BlueEFFICIENCY, C 250 CDI 4MATIC BlueEFFICIENCY were added in 2010, with C 250 CDI 4MATIC BlueEFFICIENCY and C 220 CDI BlueEFFICIENCY available in autumn 2010. All 4 models include choice of saloon or estate body. ECO start/stop function is included for C 180 CGI BlueEFFICIENCY, C 200 CGI BlueEFFICIENCY, C 220 CDI BlueEFFICIENCY. Direct petrol injection were added for C 180 CGI BlueEFFICIENCY, C 200 CGI BlueEFFICIENCY. C 250 CDI 4MATIC BlueEFFICIENCY includes Electronic Stability Program, traction system 4ETS.

C 350 CGI BlueEFFICIENCY (2008-)

C 350 CGI BlueEFFICIENCY included standard Elegance or Avantgarde equipment line. Saloon model includes AMG spoiler lip on the boot lid, a dual-flow exhaust system with polished stainless steel tailpipe trim, seven-speed 7G-TRONIC automatic transmission, 16-inch light alloy or no charge optional 17-inch wheels, speed-sensitive steering, “SPEEDTRONIC” cruise control with variable limit speed.

European model was sold for 46,796.75 euros (incl. VAT).

C 350 CGI BlueEFFICIENCY was unveiled in 2008 Geneva Motor Show.

C 250 CDI BlueEFFICIENCY Prime Edition (2008-)

It is a limited (5000 units) version of C 250 CDI BlueEFFICIENCY saloon with AVANTGARDE equipment line. It includes 16-inch light-alloy wheels with 205/55 R16 tyres, and no-cost optional 16-inch 7-spoke wheel with 205/55 R16 tyres and 17-inch light-alloy 5-twin-spoke wheels with 225/45 R17 front and 205/40 R17 rear tyres; floor mats with the lettering “Prime Edition”, aluminium (optional: bird’s-eye maple) trim.

The vehicle was unveiled in 2008 Paris Motor Show.

European model went on sale for €40,638.50 (including VAT).

There is also a NON-AMG Special Edition C-Class Mercedes, there is only one known to be created to date. It is an OMS Edition C350. It comes modified with a fully custom exhaust, blacked out head lights, headers, custom C63 Style diffuser that is modified with bigger fins and cut outs which creates greater down force. Along with these modifications are custom LED interior, ECU tune, lower, tighter suspension, OZ Race Wheels, which are lighter to enhance performance and above all comes in Matte Black Only. The Vehicle is still under construction as the creators have not finalized its style. It has been tested with a top speed of 184MPH, 0-60 in 5.648 seconds and should increase as modifications continue. To date it has thee fasted top speed on record of any 2008–present Non-AMG C-class.

AMG model

The C63 AMG is reportedly the first AMG-Mercedes designed from the ground up for performance. Its AMG C-Class predecessors had essentially featured “bolt on” performance modifications, and according to Car and Driver these earlier AMG models suffered from “relentless understeer” and “heavy steering”. The C63 AMG has a revised front end suspension that is taken from the CLK 63 AMG Black Series. The ESP can now be completely turned off, interfering only under heavy braking. The C63 AMG also has the quickest, most responsive steering of any Mercedes to date. AOL Autos described the new C63 as the best driver’s car in the Mercedes lineup.

The AMG 6.208L V8 engine, despite being detuned compared to other AMG offerings using the same powerplant, still provides the C63 AMG with more horsepower and torque over direct rivals such as the Audi RS4 and BMW M3. The 7G-Tronic automatic transmission has AMG SpeedShift with three shift modes – Comfort, Sport and Manual – with the last one running with the converter locked allowing the driver to hold the engine at the rev limit. Car and Driver tested the car in their December 2007 issue and recorded a 0–60 mph time of 3.9 seconds and a quarter-mile time of 12.3 seconds at 116 mph (187 km/h). This made the C63 AMG the quickest 4-door production sedan in the world at its debut.

C 63 AMG Performance Package Plus (2009-)

In 2009, Mercedes-AMG introduced Performance Package Plus for C 63 AMG saloon and estate models, which includes increasing power to 487 PS (358 kW; 480 hp)@6800rpm and 600 N·m (443 lb·ft)@5000, compound brake discs on the front axle and red painted brake callipers, composite brake discs connected aluminium bowl via cast-in arms, carbon fibre spoiler lip on the boot lid (saloon), AMG performance steering wheel in nappa leather with a grip area trimmed in Alcantara. The product went on sale in December 2009 for €7080.50 and €6426 for saloon and estate respectively (including 19% VAT). Optional black designo leather, covering the upper section of the dashboard, the upper door trim and the armrest on the centre console, is available in conjunction with nappa leather appointments for €2856 (price includes 19% VAT).

AMG P31 Development Package (2010-)

In 2010, Mercedes-AMG introduced a new “AMG P31 Development Package” for an extra $6,050, which ups the power to 487 PS (358 kW; 480 hp) compared to 457 PS (336 kW; 451 hp) for the standard model. Top speed has increased to 280 km/h (174 mph). When equipped with this package, the C63 AMG features a revised ECU and crankshaft.

C-Class DR 520 (2011-)

It is a limited (20 units) edition of C 63 AMG with AMG Performance Package Plus for the UK market. Introduced by Mercedes Specialist Products Division, it includes increased engine power to 525 PS (386 kW; 518 hp) and 650 N·m (479 lb·ft)) of torque.

The DR 520 costs £9,995 above the standard C 63 AMG price, making the DR 520 Saloon £62,430 and the Estate £63,680.

Series of tests

The new C-Class completed 24 Million test kilometers. Until 2009, it was the most tested Mercedes-Benz ever before sales start. In this year, the new E-Class came out which completed 36 Million test kilometers.


C 63 AMG was the official Safety Car for the second DTM race of the season in Oschersleben.

C 63 AMG Estate became the Official F1 Medical Car in 2009 Formula 1 season.


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